Security ... think about it!
Better yet, if someone tries to access the data on this memory stick, they’d better be a good guesser–not only is it password-protected (and includes support for specific characters–imagine how hard it might be to guess a password that could have a tilde and an umlaut in it), but after ten failed attempts to access the drive’s contents, the encryption key is automatically erased, rendering the entire drive, and its contents, permanently inaccessible.[nexus404.com]